ABOUT THE BRAND
My core belief is in the power of print
I believe a well-designed print or pattern can lift a space, transform a mood and just spread a bit of joy. It’s this philosophy that informs the high quality yet affordable contemporary homeware products I make.
I started the brand during lockdown in November 2020 and I’ve learnt so many skills while developing and running my small business.
THE CONCEPT
Print-led contemporary homeware and lifestyle products for a brighter home.
Thoughtfully designed at an affordable price.
THE DESIGN PROCESS
My inspiration often comes from the natural world – especially plants. Sometimes it’s just a design instinct or I’m inspired by something I’ve seen. Whatever it is, I always strive to create prints and products to last, be treasured and not be led by fast trends. I hand draw and paint all of my prints and patterns.
Sustainability is important to me
All of my fabrics are digitally printed, which is more environmentally friendly than screen printing and uses less water. All my textile products are made from 100% organic cotton. My art prints and greetings cards are printed on FSC certified papers.
I work with factories in the UK to reduce shipping miles. And I use packaging that is lightweight, can be recycled or reused. And I’m always open to ideas and suggestions on how to lessen the impact of my work on the environment.
